Qualifications and modules
Focal areas:The following five focal areas exist within the Department of Business Management:
- Investment Management
- Financial Management
- Financial Planning
- Entrepreneurship and Innovation Management
- Marketing Management
Undergraduate study:
The following provides core information about undergraduate study and requirements in the Department of Business Management.
Within the BComm programmes there are different focal areas:
- BComm Investment Management
- BComm Financial Management
- BComm Financial Planning
- BComm Entrepreneurship and Innovation Management
- BComm Marketing Management
Follow these links for further information:
- Economic and Management Sciences Yearbook
- Information brochure for postgraduate students
- Masters degree and doctoral applications
- Postgraduate (M and D) study: for general guidelines contact Prof C Boshoff cboshoff@sun.ac.za at the Department of Business Management for more information or refer to the Stellenbosch University Yearbook (Part 1)
- Honours timetable
- Postgraduate Diploma in Financial Planning (CFP)
- Post-Graduate Diploma in Marketing
Agreements with foreign universities/institutions:
The Department of Business Management currently has exchange agreements with various foreign universities/institutions. Students of the Department of Business Management at Stellenbosch University may complete certain approved credits in the HonsBComm degree at these universities/institutions. Full degrees may also be obtained at these universities/institutions, subject to the prerequisites of these applicable universities/institutions.
Click on this link to read more about the exchange agreements with other universities/institutions.
Similar opportunities exist for foreign students wanting to complete approved credits in degree programmes at their home universities through the Department of Business Management at Stellenbosch University.
All such applications must go through the International Office of Stellenbosch University.
Click on the links below for more information:
Investment Management
This programme focuses on Investment Management, and is aimed towards acquiring the International CFA® (Chartered Financial Analyst) qualification. Investment Management consists of:
- Portfolio Theory
- International Financial Markets
- Share Analysis
- Fixed Interest Securities
- Derivative Financial Instruments
- Property Investment and Financing
- Portfolio Management
Career possibilities:
- Stock Broker
- Investment Manager
- Investment Analyst
Financial Management
This focal area is geared to employment in the private sector where specialised knowledge of financial management and analysis is required. Financial Management focuses on the following:
- Financial Planning and Control
- Short-term Insurance
- Capital Investments
- Mergers and Acquisitions
Career possibilities:
- Financial Director
- Financial Advisor
- Financial Analyst
Financial Planning
The focal area Financial Planning has specifically been developed to enable students to enroll for the Postgraduate Diploma in Financial Planning after the successful completion of their BComm degree. Students who complete this diploma successfully are entitled to write the entrance examination of the internationally recognised CFP® (Certified Financial Planner) qualification.
The following specialised areas are covered:
- Investment planning
- Introduction to life insurance
- Introduction to short-term insurance
- Marketing skills and practice management
- Retirement and estate planning
- Employee benefits (Retirement funds)
- Business insurance
- Medical schemes
Career possibilities:
- Financial adviser for an insurance company
- Independent financial adviser
- Financial adviser in banking environment
- Corporate financial planner
Entrepreneurship & Innovation Management
This focal area assists students to obtain an orientation of possibly establishing their own business in future and not strive to achieve the so-called work security in the form of a fixed appointment. Therefore it allows the student to create own job opportunities but also to make creative contributions to other businesses.
The focal area consists of 4 modules that commences in the second year of study and include:
- Introduction to Entrepreneurship
- Small Business Management
- Creativity and Innovation Management
- Strategic and Corporate Entrepreneurship
Career possibilities:
- Entrepreneur (start a business of your own, franchise, family business, or buy existing business)
- Management consultant
- Intrapreneur (take advantage of entrepreneurial opportunities within an existing business)
- Innovation Manager
- New Product Manager
Each year the Business Management Department, in partnership with Syracuse University, presents a short course in Entrepreneurship over the June/ July holiday. The unique EESA programme provides senior students at SU with the opportunity to receive practical entrepreneurship training over a period of 6 weeks whilst at the same time mentoring entrepreneurs in the community. More info at www.sun.ac.za/eesa
Marketing Management
The course is continuously adapted to keep up with modern technologies such as the Internet’s impact and its advantages for marketing. A variety of modules in other areas form part of the compulsory modules or are available as optional modules.
The Marketing Management focal area and education is based on the following:
- Marketing theory
- Consumer behaviour
- The application of theory to various aspects of marketing, with special emphasis on retail, services, promotion, and marketing research
- The development of a management orientation in approaching marketing challenges
Career possibilities:
- Marketing Manager
- Advertising Manager
- Promotion Manager
- Brand Manager
- Marketing Researcher
